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The Future of Sales and Marketing

The Center for Sales Strategy Blog

5 Ways to Warm Up Your Cold Calls

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It’s rare to find a salesperson who actually enjoys cold calling. To many, cold calling means hours of talking to gatekeepers, maneuvering through automated phone systems, and rejection. However, there some things a salesperson can do to minimize the pain and maximize the impact of their cold calling efforts. Here are a few ideas to help warm up the cold call.    

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Topics: inbound sales, cold calling