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The Center for Sales Strategy Blog

10 Things Your Clients Won’t Say Out Loud

10 Things Your Clients Won’t Say Out Loud

Creating an environment of trust and becoming a trusted advisor is one of the most important roles of a successful sales professional.  

That requires a shift from focusing on selling your product or solution to understanding and meeting the needs of the prospect or client in the now, near, and far.

Topics: customer satisfaction setting expectations Sales

Top-Tier Service: 6 Ways to Improve Your Clients Experience

Improve Client experience

Customers aren't going to want to do business with a company that doesn't offer a great buying experience.

No matter the type of business you run, you need to treat your clients right if you want them to remain in business with you and spread the word about your good reputation.

Below are a few ways that you can improve the way your company interacts with prospects and clients.

Topics: customer satisfaction Sales

Why Post-Sale Service Matters to a B2B Salesperson's Success

Why Post-Sale Service Matters to a B2B Salespersons Success

As an effective sales professional, you can’t just close the book on clients after they’ve signed the deal, even if the bulk of the work then shifts to other departments.

How your team executes the post-sale experience has important implications for the company as a whole, as well as your relationship with the customer.

What occurs during this phase can result in the customer being even more satisfied than before (including with their experience during the sales process), or it can derail what was otherwise a well-executed marketing and sales strategy.

Topics: customer satisfaction sales strategy Sales

4 Simple Ways to Capture Client Testimonials

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We all know how powerful testimonials and success stories are as a tool to open doors with prospects who don’t know you yet. But, capturing such information has traditionally been time consuming and difficult. How many times has a client promised to write a testimonial letter for you and then never did it? It's usually not because your client is insincere; more likely they just got too busy with other things that were a higher priority. Besides, who writes letters today anyway?

Topics: customer satisfaction referrals Sales

The Magic Behind a Successful Key Account Growth Plan is You!

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‘Tis the Season! The Walmart countdown displays in the seasonal section of their stores were up and counting down before Halloween was over. That irks me for a number of reasons, but it also motivates me. I need to finalize my growth plans for next year… and so do you!

Topics: customer satisfaction key account growth Needs Analysis sales strategy Sales

What Makes You Valuable in B2B Sales?

Why Would Someone Want To See You Some say that salespeople are a dime a dozen. Basically, they have very little value.  On the contrary! In b2b sales, great salespeople can literally be worth millions of dollars to their clients’ business.

Topics: customer satisfaction valid business reason Sales branding

The Immense Power of Appreciation

The Immense Power of AppreciationYou should be jealous of me this week. I received an amazing thank you card from a client for whom I had created a custom sales meeting to help launch an important project. 

Topics: customer satisfaction business development Sales

The Ultimate Sales Strategy Weapon to Combat the Competition

Sales StrategyWe are all in search of the ultimate sales strategy weapon we can employ to deal with the challenges of price and product competition. And, at last, we may have actually uncovered it.

Topics: customer satisfaction business development sales strategy Sales

Sales Strategy: Lost leader, or lost cause?

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Topics: customer satisfaction setting expectations sales strategy Sales target persona

Improving your sales performance! Is your message smart enough?

My question for you:  Is your message important enough and smart enough to sit among the many other priorities on this person’s smartphone?  

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Topics: customer satisfaction email Sales