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The Center for Sales Strategy Blog

10 Social Media Best Practices for Salespeople

salespeople social sellingIn an ever-changing sales landscape, maintaining a healthy personal brand on social media has become a necessary tool for sales professionals to build and maintain relationships with prospects. According to a Forrester Consulting study, Social Selling: A New B2B Imperative, “49 percent of B2B enterprises have developed a formal social selling program, and 28 percent are in the process of doing so.” If you aren’t utilizing social selling as part of your sales strategy, you could be losing sales to more social-savvy salespeople. 

Topics: Social Media LinkedIn salespeople facebook personal brand

Sales Strategies to Keep Your Sales Tank Full

Keep Your Sales Tank FullI wasn't expecting an epiphany.  It was just a late night stop to fill up my gas tank. As I drove away I had a certain feeling of satisfaction as I looked at the gas gauge. Maybe it's because I know if you let your car run out of gas, you'll be walking a lonely road. 

Topics: LinkedIn sales performance Sales

Sales Strategy: Are You Getting LinkedIn, or Just Locked Out?

Are You Getting LinkedIn, or Just Locked OutA client recently asked me to provide some feedback on his LinkedIn page. With more and more attention being given to social media, and the way it can enhance an individual’s personal marketing efforts, he wanted to make sure he was “looking good.”

Topics: business development LinkedIn Digital sales performance Sales

Sometimes you just need a little help opening doors

opening doorsOur grandson wanted desperately to go outside and play at the splash table. Of course, at one year old, he’s not allowed to do that without supervision. 

Topics: LinkedIn referrals new business development Sales