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The Center for Sales Strategy Blog

Using The Right Sales Strategy to Secure More Quality Appointments

Using The Right Sales Strategy to Secure More Quality Appointments

Today, I'm going to share with you 3 TOP SECRET strategies to help you secure more new business appointments. These proprietary strategies will help you get more meetings than you could ever imagine.

Topics: sales strategy

The Art of Asking for Sales Testimonials

The Art of Asking for Sales Testimonials

Most salespeople will claim to have many happy customers, but can they prove it?

Renewals and repeat customers are one thing, but many buyers can live with being content with their seller and stick with who they know because nothing is broken, but what evidence is there of your raving fans?

Topics: sales strategy

International Super Spy: Selling Techniques from a Veteran Salesperson

International Super Spy

If you have kids or watch a lot of Tik-Tok, you're familiar with the Backyardigans song 'International Super Spy'.

It's a catchy little tune that will not get out of your head. As silly as the song is, it reminds us that part of your job as a salesperson is to be a spy. No, not a real spy, but one that targets prospects and does some sleuthing to uncover inside information before your first Discover meeting.

The Discover meeting is the most important meeting you will ever have with any client, ever! If improving sales performance is important, read on!

Topics: Needs Analysis sales strategy Sales

Twenty Years of Sales Experience or One Year of Experience Twenty Times?

Twenty Years of Sales Experience or One Year of Experience Twenty Times

In 2022, we're challenging you to reconsider the way you're doing business to improve your sales performance.

The sales process is constantly changing and it's changing more rapidly than ever, yet there's a generation of salespeople still selling like it was any year before 2009.

Also in the mix are sales managers not adept to the evolving sales world, and therefore, might struggle to lead their team to good sales results.

Topics: sales strategy sales performance sales process

Using Industry Insights to Get in the Door

using industry insights to get in the doorHave you ever stopped and wondered how many other salespeople are trying to get a meeting with the same prospect as you?

It’s a pretty overwhelming number when you think about it. Day-in and day-out, decision makers are being bombarded with voicemails, emails, drop-ins, and various other methods your competition is using to gain access.

In today’s competitive marketplace, it’s tough to cut through the clutter. Leading with a compelling insight that you can turn into a valid business reason (VBR) is essential for your prospect to want to connect with you.

Topics: valid business reason sales strategy sales process prospecting

Sales Strategy: How Preparation Speeds Up the Sales Process

Sales Strategy How Preparation Speeds Up the Sales Process

New business efforts are full steam ahead!

As we help execute new business sales drives for different sales organizations from all over the country, we're uncovering a significant difference between how management feels this should be accomplished versus the salespeople charged with generating the revenue.

Topics: Needs Analysis sales strategy sales process

Write Prospecting Emails That Actually Get Replies

sales prospecting emailGOOD NEWS: 80% of professionals prefer to use email for business communication. 


BAD NEWS: With over 269 Billion emails sent every day, there's a lot of fierce competition flooding your prospects' inboxes.

So how can you, the stealthy salesperson, craft a genius prospecting email that warrants a response? 

Topics: email sales strategy sales performance sales process prospecting

We Lost the Business... Now What?

what happens when a prospect says noEven the best salespeople hear the word “no” from time to time.

You know how it goes; you did everything right. You built up some serious rapport, had that million-dollar idea, and presented a top-notch proposal. In the end, though, it just didn’t happen.

The prospect said “no.” NO! It’s never fun to lose, but how you handle these losses can make or break you.

Topics: sales strategy sales process prospecting

3 Reasons You Can’t Close Business

reasons seller can't close businessOnce you present a solution to a prospective buyer or client, two things happen.

It becomes either Close Won or Close Lost. Close Won is obviously the ideal or desired scenario, but what happens when your pending deal is Close Lost? Is ALL lost? Maybe not. 

Ask yourself these three questions to determine if you can change a Close Lost scenario into a Close Won.

Topics: Proposal sales strategy sales process

What Sales Language Do You Speak? Avoid These Two Poisonous Sales Presentation Mistakes

Sales Language

There are two poisonous mistakes that will kill a presentation: using jargon and using stock phrases.

Making either of these mistakes will drastically reduce the chance of getting a second meeting with a prospect.

Let's start with HOW NOT to start a presentation and finish with the HOW TO of communicating an engaging proposal.

Topics: sales strategy Sales