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The Center for Sales Strategy Blog

3 Reasons to Update Your Marketing Strategy

3 Reasons to Update Your Marketing Strategy

Amidst the worldwide pandemic and historic economic shift, sales managers and business leaders everywhere are busy trying to adjust business models. A majority of business owners are re-inventing their business operations in a time where most people are "sheltering-in-place" and can no longer physically visit their place of business.

Once you figure out what this new world order entails for your organization, it’s time to re-examine your marketing strategy—not just your advertising and commercial messaging. COVID-19 is shifting consumer behavior and media habits, and we all need to make sure our strategy changes with them.

Topics: sales strategy sales and marketing COVID19 Resources