We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.
1. 125 Conversation Starters For Virtually Any Situation — HubSpot
A good conversation starter can transform an awkward, stilted conversation into an interesting, enjoyable discussion. That’s important in sales, as having several conversation starters up your sleeve will help you form connections with prospects, referrals, and potential partners. In other words, the ability to start a conversation translates to real business. What makes a good conversation starter? Here are 125 ideas.
2. Stop Mindlessly Going Through Your Work Day — Harvard Business Review
How often have you looked at the clock stunned because even though you’ve been scrambling all morning, it’s now noon and you have no idea where the time went or what you’ve actually accomplished? There are sound reasons why it’s so hard for us to stay focused — and fortunately there’s research that shows what we can do about it. Learn more.
3. How to Build Relationships with Online Influencers (Without the Awkward) — Copyblogger
When good websites link to you, those links are votes of confidence. Get enough votes and you win. The hard part? Getting enough of the right links, from the right people. To do that, you need two things: 1) Great stuff to link to and 2) Relationships with solid web publishers. This article talks about the second.
4. Facebook Just Changed the Mobile Web Landscape With Header Bidding — AdAge
Facebook just executed what might best be described as a digital advertising coup against rival Google and its DoubleClick empire. The social media power said Wednesday that it's bringing advertiser demand from its Audience Network to mobile web publishers that use header bidding. Learn more.
If you want your content to serve its purpose and drive marketing goals, you need to be proactive with your content promotion. Here are seven content promotion tactics you can use to get your website noticed.
This Week on The Center For Sales Strategy's Blog: