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MATT SUNSHINE

• CEO.

• SPEAKER.

• AUTHOR.

Let Matt deliver tactical, educational, and real info to your group.

"I'm all about giving folks actionable things, that they can leave my presentation and really use."

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"I LOVE what I do. I love that I get to get up in front of people and share with them my knowledge, my expertise, and what I've learned along the way, and share with them these pieces of information that can help them better their business."

ABOUT MATT

Matt Sunshine is the Chief Executive Officer at The Center for Sales Strategy (CSS) and its portfolio of brands, including LeadG2, Up Your Culture, and Robertson Lowstuter. His areas of expertise encompass growing sales organizations, identifying and nurturing sales talent, refining sales processes, enhancing lead generation capabilities through inbound marketing strategies, as well as digital marketing initiatives. Recognized for his thought leadership in these domains, Matt Sunshine contributes regularly to one of America’s top sales blogs as a featured writer while also sharing insights on prominent business platforms such as Wall Street Journal, Inc., Sales and Marketing Management Magazine, Sales Hacker Magazine, and Entrepreneur Magazine. 

In 2012, under Matt Sunshine’s leadership at CSS, the division LeadG2 was established—a Hubspot Diamond Solutions Partner focused on elevating B2B companies’ sales performance through innovative marketing techniques coupled with robust sales enablement tools. Following this success, in 2019, he oversaw the launch of another CSS division—Up Your Culture—dedicated to partnering with businesses aiming to enhance their organizational culture. This initiative boosts employee engagement levels, leading towards reduced turnover rates while simultaneously driving productivity upward, ensuring customer retention remains high. Alongside these roles within CSS divisions, he also plays an integral part at Robertson Lowstuter, applying his extensive knowledge base towards furthering their mission objectives effectively, rounding out support across all facets related to total revenue performance enhancement. 

Matt is the author of Getting Prospects to Raise Their Hand, the host of the Improving Sales Performance Podcast, is a top-rated Vistage speaker, and is listed by Forbes as one of the 20 Speakers You Shouldn’t Miss The Opportunity To See. 

He is most valued by his colleagues and clients for his innovative thinking and ability to always stay ahead of the curve. He treasures the unconditional support he receives from his wife and twin daughters. 

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Speaker Reviews

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The best part of Matt on stage is basically his straight-forwardness. He doesn't try to entertain while he's up there. He's like, "Look, here are the facts, and here's what to do.

• Jeff Worthington, Attendee
  

His ideas were really simple to follow, and I can take them home and implement them right away. 

• Cathy Jarosh, Attendee
  

Matt's very interactive. Asks you questions as you ask him questions. Very conversational, and very real.

• Beth Ballard, Attendee

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Book Reviews

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Sunshine's book is practical, tactical, and a fresh-breath from all the rah-rah that threatens our sales professionals. Dig in and learn.

• Chris Brogan, CEO of Owner Media Group and bestselling author of Trust Agents and The Impact Equation

Matt Sunshine hits a business book trifecta. First, he makes an impassioned and well-reasoned call-to-arms to adopt inbound marketing or get left behind in the age of the informed consumer. Second, he lays out in precise detail an inbound marketing road map that your business can activate tomorrow. And third, he helps you determine if inbound is something you can do on your own, outsource completely, or settle in the middle. In short, you won't find more helpful information than LeadG2: Getting Prospects to Raise Their Hands, which itself is a testament to his inbound marketing expertise.

• Jim Knapp, VP of Business Development, Bonneville International