Weekly Roundup: Sales Enablement Tools, Sales Playbook + More

71 of the Best Sales Enablement Tools to Arm Your Team With - HubSpot

Approaching a task armed with the tools, systems, and knowledge you need just feels better than walking in unprepared. This is especially important for sales professionals — and sales organizations are making greater strides to ensure their reps are successful on the job.

In a field where turnover is high, giving sales reps access to resources needed to effectively and efficiently close more deals can have a major impact on your company’s bottom line. This is why sales enablement is a top priority for companies looking to drive growth. However, choosing which tools will help your team can be a daunting task. Here are 70 of the best sales enablement tools that will help your team perform at the highest level. >>> READ MORE

What is a Sales Playbook? – LeadG2

Salespeople are wasting time in the sales process. What if you had access to not only the guide that could turn your team into a sales powerhouse but also have a reusable framework that could be replicated for the same process over and over again?

From training a new salesperson to providing a seasoned seller with new material, a sales playbook is useful across all scenarios for your team. >>> READ MORE

Five Steps to Maximize the ROI of Your Sales Training – Selling Power

A sales training initiative is a worthwhile investment that can permanently shift your sales team’s performance. It’s critical, however, that you take the necessary steps to maximize the return on your investment of time and resources.

To produce permanent behavior change and get the most from your training dollars, be sure to incorporate the following five steps into your reinforcement program. >>> READ MORE

This Week's Big Deal: Account-Based Selling – LinkedIn

Many B2B organizations are bringing greater focus and precision to prospecting practices. Those big lists of indiscriminately compiled contacts are being whittled down with the help of data and deeper insight. As a result, sellers are reducing the amount of time wasted chasing irrelevant leads, and putting their energy where it matters.

Account-based marketing (ABM) is at the forefront of this movement, but that name is misleading. ABM is far more than a marketing strategy, and in fact, you could argue the sales department is most instrumental in making it work. Here’s how modern teams are maximizing efficiency and wins through an account-based selling framework. >>> READ MORE

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Weekly Roundup: Sales Enablement Tools, Sales Playbook + More

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71 of the Best Sales Enablement Tools to Arm Your Team With - HubSpot

What is a Sales Playbook? – LeadG2

Five Steps to Maximize the ROI of Your Sales Training – Selling Power

This Week's Big Deal: Account-Based Selling – LinkedIn