The Center for Sales Strategy - Sales Strategy Blog

Weekly Roundup: Using LinkedIn Sales Navigator, Hitting Quota + More

Written by Amanda Meade | July 31, 2020

- MOTIVATION -

"Don't watch the clock; do what it does. Keep going."

-Sam Levenson

- AROUND THE WEB -

<< If you only read one thing >>

The Ultimate Guide To Using LinkedIn Sales Navigator in 2020–Spotio

LinkedIn positioned itself as a distinct social networking site for recruiting top talents. Over 30 million companies use this platform for business. It consists of around 690 million users, with more and more organizations using LinkedIn marketing to network, connect, and sell every day. 

LinkedIn is playing a revolutionary role in B2B marketing. Studies show that 94% of B2B marketers use LinkedIn to distribute their content. And with the help of LinkedIn’s Sales Navigator, sales representatives are building better pipelines that ultimately lead to higher sales.

But what really is a Sales Navigator? And how do you use it the right way? >>>READ MORE

Why Sales Leaders Make Sales Call Reluctance Worse (and How to Fix It)–Sales Hacker

Are you one of the millions of salespeople still searching for ways to overcome your phone fears and finally get over your call reluctance? Don’t worry. You’re not alone!

Telephobia is far more common than you think. Some of the best salespeople on the planet still have moments of fear when they reach for the phone. But those same salespeople became the best by learning how to overcome their fears. And it all starts with identifying the cause. So, let’s dive into this fear, peel back the layers, and find out how you can overcome call reluctance. >>> READ MORE

How My Sales Team Hit Quota Every Month for a Year–HubSpot

As a sales manager at HubSpot, I lead a team of nine reps who sell to small businesses based out of California. Though various curveballs have been thrown our way, we have met or exceeded quota for a year straight, with an average quota of 120 percent month over month.

Like many other sales groups, we have had to be nimble and adjust our working habits to succeed in 2020. Yet even with these working changes, we have still been able to meet or exceed our numbers every month. Here’s how we did it. >>> READ MORE

How to Build Trust With Buyers in the New World of Work–LinkedIn

In our new reality of remote work, we as sellers are looking for ways to shorten the distance between ourselves and customers through digital channels. We are also looking to build relationships and to find new ways to increase the speed in which we earn the trust of buyers. This process of developing trust often starts even before the first call.

To understand a buyer’s business needs, to provide genuinely personalized communication, and to share relevant content, we must do our research to gain a deep understanding of the potential customer — before writing the initial email or dialing the phone for that first call. Here are five pathways to building trust even before your initial outreach. >>> READ MORE

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