18 T O P 10 1. Recruiters will communicate with potential candidates by text which has a 98% open rate, as opposed to email which is only opened 20.73% of the time. 2. Millennials will soon comprise more than 75% of the workforce, so companies will rethink their recruitment strategy to better speak to their values and also make everything mobile friendly and require very few clicks so as not to lose them. 3. Job shopping will be the new normal; candidates will reject a company before the company even knows they were looking because of negative employer reviews or textual content on their website. 4. Rising innovations in candidate screening such as text interviewing, chatbots, and on-demand video will take days, if not weeks off the recruitment process. 5. Recruiters will begin to acquire marketing skills like, blogging and building email campaigns to compete for talent. 6. Interactive videos and gamification will bring more companies to life and allow candidates to determine whether they might be the right fit. 7. Social recruiting will become more prevalent. Beyond LinkedIn, from Twitter to Instagram, so- cial postings can lure the right candidate and build relationships. 8. Employees will consider good salaries and attractive benefits as the minimum standard and seek workplaces that also offer ways to improve their work-life experience and engage them. 9. More job candidates will seek jobs that allow them to work from locations other than their employer’s primary site. 10. We will see more unique perks designed around the interests of each specific candidate such as paternity leave, a national park pass for those who like to travel, and floating holidays so employees have more control over how they celebrate. Recruitment Trends for 2019