20 SALES SUPERSTAR STUDY 2019 “Finding Sales Superstars” R L A C In A In S Finding Sales Superstars 33 .3 16 .6 11 .1 11 .1 11 .1 5 .6 5 .6 5 .6 © www .TheCenterforSalesStrategy .com . Finding Sales Superstars Data Chart-B2B . Referrals LinkedIn Applied Competition Intern Program Advertising Internal Hire Social Media Post les Superstars 33 .3 16 .6 1 .1 5 .6 Here are the top 5 ways managers found superstar talent: 1. Referrals 2. LinkedIn 3. Applied with company 4. Competition 5. Intern program Referrals LinkedIn Applied Competition Intern Program Advertising Internal Hire Social Media Post perstars 33 .3 F inding a sales superstar can sometimes feel like looking for a needle in a haystack. Most people don’t come wired with talents that make them a natural born superstar seller. Re- cruiting the right people for the right position can be difficult, unless you have a plan and know where to look. Several years ago, we launched a study to bet- ter understand how our clients were finding top performers. After repeating this study year in and year out we started to see patterns in how these superstars were found and how they were wired. Each year we ask a group of managers if they have found sales superstars, how they found them, and what behaviors set them apart in such a short period of time. Our latest study covers the sec- ond-half of 2017 and all of 2018. The top two on the list – referrals and LinkedIn – were at the top of the list in our last study as well. You might consider revisiting your recruitment plan and creating strategies to include both asking for referrals and using LinkedIn.