29 3. Update your company website and social media page. Are you using your website to actively find poten- tial candidates? CSS clients should consider add- ing their OSTI bulk interview link to their website, as shown in the example below. · · Love our station? Love solving problems and creating solutions? · · You may find you'd love working here too! · · USE THIS LINK FOR YOUR 1ST INTERVIEW. · · THE ONLINE QUESTIONNAIRE SHOULD ONLY TAKE ABOUT 30 MINUTES. · · thecenterforsalesstrategy.com/interview/... 4. Create a unique business card, one to hand out to people when you spot talent! Having a card ready to hand someone with talent keeps you in the recruiting game! Here is a basic example of what I call a “Stand out from the crowd” card: 5. Job fairs, college fairs, or business fairs are a great place to recruit. Do you go prepared with the necessary tools to capture top talent? Consider bringing a tablet or laptop with you. CSS clients: You could set aside an area for people to take the OSTI to quickly un- cover their talents. Be prepared with your special business card too, or have your bulk link ready to text or email someone on the spot. 6. Don’t forget the importance of referrals. Ask current clients if they know someone who may have those special talents you are searching for in your next superstar. Consider printing extra “You Stand Out From the Crowd” cards to give to your top clients or associates – allowing them to hand your cards out when they spot top talent. It is important to have a plan to recruit top talent. With a few easy tactics, you can begin to see a difference from the small efforts you make in finding talented people. Having a plan in place is essential so you are prepared and ready to fill available openings on your team. Remember, recruitment is an ongoing tactic, and it shouldn't be a panicked one. Interested in joining a dynamic team? Go to www.XYZ.com to begin your next adventure Deb Fulghum Senior Talent Analyst The Center for Sales Strategy