b'Jimmy Farrell, Director of Sales, Cox Media Group, Jacksonville, FLNominated by three admiring superfans at Cox Media Group including Christy Holifield, Marketing Consultant, Jodi Korlacki, Integrated Media Consultant, and Nathan Porter, Media Consultant, who shared, Jimmy follows the CSS playbook religiously when it comes to hiring and coach-ing. He has created a dynamic team filled with positive, helpful people. He manages with open ears and is always available to help in any way he can. He is a positive force managing our organization by getting down in the trenches with all of the players. He is a role model that deserves to be recognized. Jimmy has an incredible way of keeping talent by coaching them into better sellers. His positivity is limitless and inspires sellers to keep pushing even when they have faced countless defeats.Explaining how Jimmy has saved the day for his organization, the group said, Jimmy coached and motivated the team through COVID and then through the great shut down in June. He was able to keep the lines of communication open by having multiple mini team meetings, help per-sonally with any strange client issues that arose, and make the team feel connected even when not able to see each other in an office environment.Jim Richmond, Director of Sales, Bonneville International, Seattle, WANominated by Ethan Kelly, General Sales Manager at Bonneville, who knows mere mortals cant compete with Jims laser-focused dedication to recruiting and developing top talent. Ethan said, Recruiting talent in Seattle is challenging given the plethora of both legacy and digital media employment options. Jim has been able to help us attract talent from outside the normal channels of legacy media, i.e., just settling for retreads from other radio sales teams.Ethan explained how Jim has saved the day: Jim has led us through the Bonneville Sales transition here in Seattle that included the addition of account managers and a significant reappraisal of AE account assign-ments. As of now were pacing well ahead of same-day 2021 pace. The changes implemented could have led to ill feelings and even some staff departures. They have in some other Bonneville markets. Not here.16 Your 2021 Talent Superheroes'