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The Center for Sales Strategy Blog

Weekly Roundup: Tactical Guide on Setting the Right Goals for Sales Reps + More

setting sales goalsWe hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

A Sales Coach’s Tactical Guide on Setting the Right Goals for Sales Reps — Sales Hacker

This post is part of a sales coaching series focusing on the right goals for sales reps. It reviews how sales coaching is not a beat-down, what salespeople say versus managers/leaders, how to ensure you don't mistake a conversation for sales coaching commitment, how to make your 1:1s count, and how to stay in the inspiration business.

Seven Communications Trends Worth Knowing About — Forbes

No matter how well your current system works, someone is always looking to find a better way. This isn't a bad thing: Stronger approaches mean more efficiencies and solving sticking points that can cause grief for everyone involved. But there are a lot of potential solutions being explored out there, ranging from introducing artificial intelligence and blockchain tech to better handle data to trends focusing on improved storytelling and content creation. So how do you know what trends to pay attention to and which to ignore?

How to Find Almost Anyone’s Email Address (Without Being Creepy) — Hubspot

A recent experiment showed most people hate getting emails from strangers. While cold outreach can have impressive open rates, the reply rate is less than 2%. So, what does this tell us? Cold outreach might be salespeople’s past, but it’s not their present or future. And it’s not the only way to source new leads. Building a relationship with prospects -- before reaching out over email -- allows you to foster trust, provide value, and ask for their email personally, which skyrockets your chances of a reply. Need more convincing?

These Are the 5 Qualities Every Good Leader Shares — Inc.

Talented leaders share several key qualities. Some they're born with, and some are learned. All of them are essential. These are the five characteristics of incredible leaders.


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Topics: lead generation inbound marketing Sales Wrap-up sales playbook