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The Center for Sales Strategy Blog

10 Tips for Getting Past The Gatekeeper

10-tips-for-getting-past-the-gatekeeperIn the B2B sales process, the gatekeeper is typically a receptionist or an executive assistant or a designated person who is trained and responsible for keeping a prospect from being bothered by irrelevant callers.

Topics: appointment lab Sales sales process

Sales Strategy: Attempts and Contacts... Knowing the Difference

Sales Secret Great salespeople understand the difference between attempts and contactsWe run a division of our company called the Appointment Lab, where our team takes ideal prospects that our clients identify and we do the hard work to set appointments with those accounts. Anyone in sales knows this is one of the toughest parts of the sales process—if not the toughest.  

Topics: business development appointment lab sales performance Sales