The Center for Sales Strategy Blog

It's easy for sales teams to get busy, get into a rhythm, or get on a roll and just do things the way you've been doing them.

Sales managers wear a lot of hats, and it's easy when things are working just to keep them going the way they are going.

Hey... nothing's wrong, right?

Wrong. 

Ensure you and your team avoid these SPOOKY things to ensure everyone effectively utilizes their time and efficiently manages their prospects and accounts. 

Customer service isn't just about the initial sale; it's an ongoing relationship. Building trust and loyalty requires consistent and exceptional service, even after the purchase is complete.

While closing the deal might seem like the finish line, the race for long-term customer satisfaction is just getting started. A well-executed post-sale strategy is essential for nurturing relationships, securing repeat business, and driving referrals.

A successful sales organization requires more than just talented individuals.

It demands a cohesive team where each member's development aligns with the company's overall sales strategy. This alignment is crucial for driving performance, fostering a positive company culture, and achieving long-term success.

Did you know that only a quarter of all sales are successful?

HubSpot reported that its average win and close rates are 21% and 29%, respectively. This means that about three-quarters of all sales negotiations usually fail.

As a sales professional, you seek to improve your performance and fill the sales pipeline. However, in the entire process, the negotiation part is the most important.

Why? It can make or break the deal!

What are the do’s and don’ts, then?

This article is a basic guide to sales negotiation. Read on to learn what steps to take and what to avoid for a successful closing deal.

Have you ever felt like you're shouting into a void, your messages disappearing into thin air? Welcome to the non-communication abyss—a place where sales strategies go to die. 

Let us help pull you out of this chasm and revolutionize your sales approach.

Ever feel like you're giving a killer sales pitch, but your prospect just keeps staring at the wall?

The truth is a one-size-fits-all sales approach rarely works. Prospects have unique personalities, and understanding these differences can be the key to unlocking sales success.

But how can you possibly tailor your approach to every single person?

The answer is to adapt your sales style to match your prospect's personality type. By doing so, you'll build stronger rapport, improve communication, and ultimately close more deals.

The media sales industry faces a significant challenge: securing quality appointments with prospects ready to do business.

Media salespeople excel when engaging with prospects, identifying needs, and selling solutions, but the current system forces them to spend excessive time cold calling. This inefficiency leads to only one or two quality appointments a week, hindering even the most talented sellers from achieving better results.

The process needs a fundamental change to improve outcomes.

What is the best response when asked, “Is the price negotiable?”

Your first reaction might be to lower the price to close the deal.

• Interpreting their question as a request will result in lowering the price.
• Offering to lower the price, only to find they will continually ask for more.

A better response is to demonstrate the value of your offering.

• Work with your prospects to help them better understand the value of your services, products, and deliverables.
• Show them the great deal they are already getting when evaluated in terms of the specific value you’re bringing to their company and how doing business with you will help them meet their goals.

Hunters and farmers are crucial for a balanced and effective sales team. Hunters actively seek out new business opportunities, while farmers nurture and grow existing client relationships.

Setting benchmarks for these two distinct roles requires a nuanced approach to recognizing their unique strengths and contributions.

Imagine having a crystal ball that not only automates routine tasks but also provides deep insights and empowers you to confidently make data-driven decisions. That's the power of AI in sales, and it's transforming how top-performing teams operate.

Using predictive analytics, a strong AI mechanism, we can leverage the power of historical data to predict upcoming trends, easily identify potential leads, and adjust our sales strategies accordingly.

In this post, we look at how predictive analytics can change the game for our sales strategies with a focus on targeting.