Authenticity is a buzz word in business.
Today’s consumers are independent; they don’t want salespeople – or anyone – telling them what to do or how to think. Instead, they want a personalized experience and value a company that stays true to who they are, what they do, and who they serve.
Using not-so-catchy sales phrases and the wrong language when meeting with prospects will drastically reduce the chance of getting another meeting. Here are 10 common sales phrases to bypass if you want to seal the deal.