When was the last time you asked for a referral? Go ahead and fill in the date here ______________. If the answer is yesterday, congratulations. If you can’t remember any time recently, you should stop and figure out why you are not doing this.
Think about it. When you are looking to hire a professional what do you do? Of course, you ask people you know and trust who they would recommend, right? Well, a referral is an implied recommendation. Clients who give you the name of someone to contact feel comfortable about the expertise you bring to the table and its potential to help the business or person they are referring. So, again, how often do you ask satisfied customers for a referral? I bet you are thinking, “Not often enough.”