The Center for Sales Strategy Blog

Modern selling techniques have tremendous power to improve your sales organization’s performance. Customers have become accustomed to personalized outreach, and we’ve found that if a salesperson has at least one common connection with a prospect, it increased InMail acceptance rate by 45%. In order to effectively leverage modern selling techniques, sales professionals need to have a healthy network of authentic connections. >>> READ MORE

Many organizations have built barriers between the various functions of their business. Even groups that rely on and support each other’s goals (like Sales and Marketing) are “siloed” in their own worlds and rarely communicate. Breaking down those walls and aligning goals and expectations can be challenging, but there are tremendous benefits as well. (This post was written for the marketers, but there are key takeaways sales professionals can take away from this article.) >>> READ MORE

The Ultimate Guide to Successful Sales Kickoffs [Agenda Included] — Hubspot