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7 Enduring Trends Defining the Future of Sales–LinkedIn
Sales organizations adapted quickly to the new reality brought by COVID-19. LinkedIn research showed that salespeople, suddenly working remotely, embraced virtual selling almost immediately:
- 77% of salespeople said they were holding more video meetings
- 57% said they were making more phone calls
- 51% said they were sending more emails
With conferences and other opportunities for face-to-face meetings sidelined in the current environment, LinkedIn’s new State of Sales Report 2020 found that COVID-19 is having more than a short-term impact. Our research indicates that seven long-term sales trends that were already in motion are accelerating in today’s economic conditions. Read on for a closer look at these seven enduring trends.>>>READ MORE
LinkedIn Video Spec and Best Practices: A Comprehensive Overview–HubSpot
LinkedIn is a strictly professional, B2B platform — qualities that set it apart from most of the social media ecosystem. By LinkedIn's own estimate, 97% of B2B marketers use the platform to support their content marketing efforts.
LinkedIn videos can reach prospects, current customers, executives, decision-makers, and followers interested in your company. That's why understanding how to format and craft them can wind up being central to your overall content marketing strategy. Here is some insight about LinkedIn video specs and best practices.>>> READ MORE
23 Tips for Tracking Sales Activity with HubSpot CRM–DataBox
What would you do if your CEO came to you tomorrow and wanted you to increase sales by $25,000 next month? Would you already have a rough idea of the work to hit this number (even if it would be super hard)?
Or, would you immediately freak out, encourage your sales reps to start pounding the phones even more, and pray for a miracle? Tracking your sales activity properly in HubSpot CRM can help you plan and forecast your weekly, monthly, and even annual sales effectively.
In this post, Databox shares 23 tips to help you effectively track sales activity within HubSpot.>>> READ MORE
Build Your Organization's Confidence Now–Forbes
As an executive coach who has worked with Fortune 500 companies as well as startups, the author's observation is that the half-year mark is a good time to take a look at your organizational confidence. That’s especially true this year when your employees have undergone a lot of change and even trauma.
For a framework to look at this, he identified three key drivers of organizational confidence: communication, collaboration, and coaching. If you nail them, your people move forward with purpose. If they are shaky so are your people, and you lose time.>>> READ MORE
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