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The Center for Sales Strategy Blog

Weekly Roundup: How To Improve Sales & Marketing Alignment + More

sales and marketing alignment

We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

How To Improve Sales & Marketing Alignment, According to 23 Inbound Marketing Experts — Databox

Collaboration between the sales and marketing team can make your company much more productive with the same number of employees.

Be sure to check out the great tip from Dani Buckley, LeadG2's General Manager.

8 KPIs Every Sales Manager Should Measure in 2018 — Hubspot

The best way for sales managers to gain visibility into their team’s activity is to collect and measure performance through KPIs. PLUS: A free report on the top three metrics ranked by sales professionals.

Why Some Millennials Avoid Sales – and What You Can Do About it — Selling Power

According to a research study conducted by Harvard Business School in 2014, sales positions (including sales management openings) are increasingly becoming harder to fill. In part, this is because younger workers do not appear to be all that enticed by a career in sales.

The Art of Storytelling in Enterprise Sales — Sales 3.0 Conference

In an era of unrelenting jargon – that seems to change weekly – being able to tell your customers a simple and relevant story is more important than ever. If you can bring your value proposition to life in a way that captures the imagination of your customer, you’ve just gained a valuable edge over the competition.

This Week on The Center For Sales Strategy's Blog:


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Topics: Inbound Marketing Sales Wrap-up