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The Center for Sales Strategy Blog

Weekly Roundup: Top 5 Growth Sectors, Motivation Mistakes + More

Top 5 Growth Sectors, Motivation Mistakes


"Be an example. Are you prompt? Are you professional? Are you engaged? As sales leaders, we have to set the bar high for ourselves as well as our teams.”

- Lori Richardson


<< If you only read one thing >>

Prospecting Alert: Here Are the Top 5 Growth Sectors of the Decade– Inside Radio

To identify the hottest growth categories of the decade, radio and podcast sales teams may want to consider which industry sectors are doing the most hiring. Bureau of Labor Statistics data compiled by American Staffing Association (ASA) identifies the top five sectors for wage and salary jobs through 2029.

Thanks in part to the pandemic, Healthcare and Social Assistance tops the chart with 23.5 million jobs forecast by 2029. >>> READ MORE

Don't Make These Motivation Mistakes – Selling Power

We all like to be rewarded for a job well done. Whether it’s a good performance review, a service award or a contest, rewards motivate teams to stay engaged and do more. Thus, motivation is critical to improving your sales results and increasing your bottom line.  

There’s no denying that salespeople are naturally competitive. It’s this competitive nature that helps them excel in their sales roles and continues to produce the ROI you desire. But, motivation isn’t as easy as it looks. There’s a science to the art of motivation. If not done properly, attempts at motivating your team could fall flat, leaving you with less than desirable results and an unhappy workforce. 

Here are four motivation mistakes to avoid. >>> READ MORE

Moving From a Management to a Leadership Mindset Is Critical for Digital Transformation– Inc.

We aren't all making semiconductors, innovating HR with new startups, or running e-commerce shops. But no matter what industry you're in, it's been transformed by technology. 

Digital transformations live or die based on a leader's ability to shift from a management mindset to a leadership mindset -- one where they're providing the vision and supporting the team but not necessarily delivering top-down instructions. The leadership mindset is more about driving disruption and encouraging teams to reach as far as possible into the realm of what's possible. 

Your job as a leader is to inspire innovation and to anticipate what your people -- your customers, partners, and employees -- will need and want as their lives change. Here's what you need to lead through those changes. >>> READ MORE

The 7 Best Tips for Reaching the Decision Maker Every Time – LeadG2

You found a prospect that has everything you ever wanted and more, and you’re sure that if you could just get an appointment with their top executive they would buy from you.

What do you do? You could just pick up the phone and ask them for the appointment, but so many things could go wrong, and you definitely don’t want to squander the opportunity.

If you want to shoot for the stars and go straight to the top, here are seven tips that will help you do it every time. >>>READ MORE

How to Boost Employee Engagement in the Summer– Up Your Culture

Your employees worked hard throughout the year. Now, with summer approaching, you may find a decreasing rate of employee engagement.

Is it something you did as a leader? Are there changes you can make to ensure you continue to improve company culture and boost employee engagement throughout the summer?

Don't be too hard on yourself. You can be the best boss, but when summer arrives, many employees have other things on their minds. They want to spend time with their family (maybe they have children out of school), they want to go on vacations, and maybe they simply need a break.

Because you're the type of leader you are, you're going to search for employee engagement ideas  to use during the summer to help keep your employees engaged and happy. Not sure where to begin?

...And Don't Miss An Episode of Improving Sales Performance

Don’t miss another episode of the Improving Sales Performance series where Managing Partner Matt Sunshine speaks with thought leaders, experts, and industry gurus, who share their insight, tips, and knowledge on various topics that help companies improve sales performance.

  • Click here to view the playlist from Season 1 where thought leaders, experts, and industry gurus share their insight, tips, and knowledge on various topics that help companies improve sales performance.

  • Click here to view the playlist from Season 2 which is focused on analysis of the annual Media Sales Report; unpacking the data from the surveys to help media sales teams use these insights to drive sales performance in the year ahead.

  • Click here to view the playlist from Season 3 which is focused on helping sales leaders make an IMPACT on their sales performance through insight on 4 key areas: people, process, planning, and performance.

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Topics: Wrap-up