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The Center for Sales Strategy Blog

The Future is Here: AI Meets Recruiting

The Future is Here  AI Meets Recruiting

When was the last time you heard someone use the words “artificial intelligence”? A decade ago, it might have been sparingly, but today we hear the term daily.

As the tech industry continues to expand, engaging with other sectors such as automotive, biomedical science, data science, healthcare, and entertainment, it is increasingly likely that tech will come to play a role in all of our corporate lives.

It might seem that the tech industry is quite distant from Human Resources, but, in fact, the two fields are already working closely together.

Whether in day-to-day tasks such as virtual meetings, scheduling platforms, and even email messaging or in larger goals such as recruitment and employee engagement, artificial intelligence is an integral key to the success of the modern-day workplace.

And leaving technology out of your workplace plan will quickly leave you behind.

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What is Artificial Intelligence? 

Artificial Intelligence refers to the development of computer systems and machines capable of performing tasks that typically require human intelligence.

Under Artificial Intelligence, machines stimulate human thinking and behavior, making it possible for computers to learn from stimulated experiences to perform a wide variety of tasks. The goal of AI is to create computer systems smart enough to solve complex human problems.

AI Meets Recruitment 

Within AI is machine learning, which allows machines to automatically learn from past data without explicit computer programming. A key function of AI in the corporate workplace is data analysis. AI can crunch data with efficiency, immediacy, and speed simply impossible for humans, and they can study and learn from the data much faster than we can.

AI can help streamline recruiting processes by cutting out all the time we spend surveying data and allowing us to focus directly on our clients in turn.   And AI can also specifically identify what makes a candidate a good fit, helping companies find the right candidates at lightning speed. By mapping key traits recruiters are searching for, AI can quickly scan through potential candidates and match them without human bias.

We know how cumbersome the application process can be, and AI can also help with application engagement by tracking applications, responses, and inquiries through programming. This can help recruiters better serve candidates and engage them in the process.

By eliminating human bias and error, AI improves the hiring process across the board for recruiters, candidates, and hiring managers. Streamlining the process allows recruiters and hiring managers to focus more directly on the relationship with the candidate and get to know them as a person, not just as an applicant.

This focus on the relationship allows employees to feel seen, valued, and important—which can, in turn, lead to improved hiring, lower turnover rates, and greater employee satisfaction.


It is becoming increasingly clear that there is no future for the workforce without the inclusion of technology and Artificial Intelligence. This is no longer a forecasted trend -- 87% of companies globally are already using some form of AI for hiring.  

Artificial Intelligence is no longer the future; it is here to stay as a powerful tool for HR and Recruiting in today’s challenging and competitive market for talent.

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Topics: recruitment