"It's fine to celebrate success but it is more important to heed the lessons of failure."
- AROUND THE WEB -
<< If you only read one thing >>
B2B Sales Enablement Market 2020 Demand, Technology, Trend, Growth, Opportunities and Forecast to 2025–News Parent
This report focuses on B2B Sales Enablement market forecasts, future prospects, growth opportunities and key and key contacts. The purpose of this study is to present market developments in the US, Europe and other countries. The research analyze industry trends and marketing channels. By improving the economy, population growth in many areas of the region is a key driver of growth in the market. Increased demand for artificial intelligence in developed countries supports sales in the region. Overall, the popularity of B2B Sales Enablement is increasing with the above factors.>>> READ MORE
Put B2B Content in Context Across the Customer Lifecycle–Customer Think
Content marketing has been an ongoing practice for B2B marketers for more than a decade. Marketers are spending a boatload of money, time and effort producing and distributing content to their audiences. But for many buyers, the B2B content they encounter is out of context.
Evidence content that supports sales conversations to help buyers act, get everyone on board and mitigate risk of disruption with making the change. Sales content must support and enable change management and help sales reps have better, more relevant conversations that add value for buyers.>>> READ MORE
How Sales Teams Can Thrive in a Digital World –Harvard Business Review
Since the dawn of the internet era, experts have predicted that technology will replace salespeople, and it’s easy to find examples. But the impact of the “third industrial revolution” (i.e. digital revolution) on sales organizations is not as simple as digital replacing salespeople. While digital is taking over tasks such as information-sharing and order-taking, salespeople are still needed in situations that involve complex solution sales.
Sales organizations can survive and thrive in the new digital world by responding to the changes digital brings to products, customers, salespeople, and sales channels. A more data-driven approach to sales decision-making will be critical for success.>>> READ MORE
Sales Volume: Why It Matters and 10 Ways to Increase It– HubSpot
Chances are, you have a set of sales metrics and KPIs that you review on a regular basis to track business performance. However, just looking at dollars coming in from sales revenue may not tell you the whole story about how your products are truly performing in the market.
- DON'T MISS -
This Week on The Center For Sales Strategy's Blog:
- 3 Ways to Fail Fast and Win Quickly in Sales
- How to Choose Sales Key Performance Indicators (KPIs) that align With Your Business Goals
- [INFOGRAPHIC] 2019 Media Sales Report
- 10 Tweet-Worthy Business Quotes For You to Share and Use