Weekly Roundup: Why More Leads Isn't Always the Answer + More

lead generation sales playbook

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"IN THE MIDDLE OF EVERY DIFFICULTY LIES OPPORTUNITY."

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Why More Leads Isn't Always the Answer — LeadG2

"It's easy to assume that more leads is the answer to many of your sales problems, and as a lead generation company, you’d think we’d agree. However, what we’ve found working with many different businesses, in many different industries, is that not enough leads isn’t always the root of the problem." >>> READ MORE

Salespeople, Here’s Your Quick and Easy Guide to Writing a LinkedIn Article — LinkedIn

More and more LinkedIn users are writing articles and using the platform to share their knowledge. Posts on LinkedIn are a great way to provide value to your connections, and help establish yourself as a thought leader. But many LinkedIn members are still sitting on the sidelines. Here are some tips to make it easier. >>> READ MORE

How to Build Exceptional Sales Teams — SalesLoft

Three accomplished sales leaders joined SalesLoft’s CMO, Sydney Sloan, on stage at this year’s Rainmaker conference. Jim Steele, President & CRO Yext; Mark Roberge, Lecturer at Harvard Business School; and Alyssa Merwin, VP Sales Solutions N.A., LinkedIn discussed their lessons learned, pitfalls to avoid, and strategies for inspiring breakthrough performance. This post recaps the conversation to help you take your sales teams to the next level, and includes a few bonus questions they didn’t get to on stage. >>> READ MORE

7 Unique Employee Engagement Ideas Real Companies Are Using — G2 Crowd

It’s no secret that employees do their best work when they’re motivated and happy. Engaging your employees while they’re at work can increase productivity, improve company culture, and foster camaraderie. Curious how you can involve your employees in the process of creating an employee engagement program? Check out this quick read about employee engagement and the best software for conducting employee surveys.. >>> READ MORE

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