It’s common knowledge that professional athletes who reach peak performance no longer need coaching, right?
Even top-performing athletes still have coaches because there’s always room for improvement. Coaches observe what athletes can’t see – athletes are too busy playing!
The same can be said for your sales team. Coaching helps your team members by boosting their confidence, improving their performance, and helping them see things they’re unable to see – they’re too busy selling!
But coaching isn’t always easy. If it were, we wouldn’t have Jim Mora’s famous “playoffs” rant or the iconic moment when Lou Piniella yanked up first base and heaved into right field. Coaching takes time, patience, and consistent dedication. Sometimes, you may even feel like you're running out of ideas to coach your team effectively.
If that happens, don't worry. We've got you covered. Here are six things you can start doing right now to better coach your sales team and help them reach their full potential.