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The Center for Sales Strategy Blog

How To Get The Most Out Of Your Sales Team: Building Trust (VIDEO)

Motivation Video 3 - Building Trust

This is the third post in a series, "How to Get the Most Out of Your Sales Team." Check out the rest of the posts in this series - linked in the bottom of this blog post.

I'm back again to talk about ways you can get the most out of your sales team. One of the best ways to motivate your team is to build trust with your team. A trusting team is a motivated team.

Think about it. Have you ever had a boss that you didn't trust? Did you work really hard for them? The answer is: you probably didn't.

So, how do you build trust with your sales team? 

3 Steps To Help You Build Trust and Get the Most Out of Your Sales Team 

Here are three steps to help you build trust with your sales team and lead to a motivated sales team. 

1. Be Transparent.

Don't hide anything. Never lie. Be a straight shooter. People crave that these days. If you do this, your team will trust you and follow where you want to go.

2. Be Fair.

When I say, "fair," I don't mean "treat everyone the same." In fact, you should probably NOT treat everyone the same, because everyone is NOT the same. You should treat them all a bit differently. When I say, "fair," I mean, set the rules (based on the person), be public about what the rules are, and then stick with them. Don't go changing rules and standards. Be consistent.

3. Be Supportive.

Honestly, this might be the most important step here. Salespeople want, no they NEED, to know that you are supportive, that you have their back, and that you are willing to jump into the trenches to fight the battles to win the war so that they can succeed.

That's it. Three steps to help you build trust and get the most out of your sales team:

  1. Be transparent.
  2. Be fair.
  3. Be supportive.

Check out the rest of the posts in this series linked below.

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How To Get The Most Out Of Your Sales Team Series

Topics: motivation sales management