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The Center for Sales Strategy Blog

Why You Should Be Using Your Content to Build Social Proof + More

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We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1Why You Should Be Using Your Content to Build Social Proof — Convince and Convert

Consumers have come to trust the opinions of their peers or other online experts far more than brands. Here are three tips on how you can establish valuable social proof.

Topics: Inbound Marketing Sales Wrap-up

This Is How To Actually Work Smarter, Not Harder + More

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We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1.This Is How To Actually Work Smarter, Not Harder — Fast Company

Here are eight unexpected (and counterintuitive) ways to squeeze more out of your workday.

Topics: Inbound Marketing Sales Wrap-up

You’ve Got Mail: Email Marketing Is Here To Stay + More

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We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1You’ve Got Mail: Email Marketing Is Here To Stay — Adobe Digital Marketing

This post examines a few of the fascinating findings in Adobe's Consumer Email Survey Report 2017. Here's what you need to know.

Topics: Inbound Marketing Sales Wrap-up

6 Strategies for Getting More Out of Every Negotiation + More

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We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

16 Strategies for Getting More Out of Every Negotiation— HubSpot

The ability to negotiate successfully can bring you and your business tremendous advantages. Imagine you could increase the values of your company’s contracts an additional 15% by negotiating higher rates. That’s an immediate increase in revenue for your business that comes as a direct result of your negotiation skills. This article shows you how to get better at negotiating.

Topics: Inbound Marketing Sales Wrap-up

6 Elevator Pitch Examples to Inspire Your Own + More

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We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

16 Elevator Pitch Examples to Inspire Your Own — HubSpot

When someone asks, "What do you do?", you need a short, snappy, easy-to-grasp explanation of your company and its products. The person you’re speaking with might turn out to be a perfect fit or know someone who is. If you’re looking for some inspiration, these elevator pitch examples illustrate six different ways to describe what you can offer.

Topics: Inbound Marketing Sales Wrap-up

How the Best Reps Answer "Can You Just Tell Me the Price?" + More

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We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1How the Best Reps Answer "Can You Just Tell Me the Price?" — HubSpot

The problem with discussing price is that it puts the buyer and the seller on opposing sides. At least, that is how we are programmed to engage in such discussions. When price is mentioned, sellers automatically go on the defensive, build their trenches, and hunker down, hoping the assault will pass if we evade the questions long enough. And buyers keep sending over pricing grenades. hoping that one will explode and open up a breach in the trench. Here's how to change that dynamic.

Topics: Inbound Marketing Sales Wrap-up

7 Reasons Awkward Silences ... Are Actually Powerful Sales Tactics + More

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We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

17 Reasons Awkward Silences ... Are Actually Powerful Sales Tactics  — HubSpot

In sales, awkward silences are actually good — that is, if you know how to use them to your advantage. Consider the following positive outcomes of awkward silences, and the negative ramifications of breaking them.

Topics: Inbound Marketing Sales Wrap-up

23 Follow-Up Sales Email Templates to Send Instead of "Just Checking In" + More

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We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

123 Follow-Up Sales Email Templates to Send Instead of "Just Checking In" — HubSpot

Salespeople shouldn’t send “just checking in” emails for one very simple reason: They don’t work. Buyers feel like the rep is virtually poking them, making them reluctant to answer. Not only do “checking in” messages rarely garner responses, they can even turn prospects against their senders. But reps still need a way to get in touch with buyers who’ve gone dark. Enter these 23 email templates.

Topics: Inbound Marketing Sales Wrap-up

5 Tactics to Earn Links Without Having to Directly Ask + More

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We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

15 Tactics to Earn Links Without Having to Directly Ask — Moz

Typical link outreach is a tired sport, and we've all but alienated most content creators with our constant link requests. This video outlines five smart ways to earn links to your site without having to beg.

Topics: Inbound Marketing Sales Wrap-up

9 Post-Pitch Follow Up Mistakes Keeping You From the Close + More

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We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

19 Post-Pitch Follow Up Mistakes Keeping You From the Close — HubSpot

After a great presentation to a prospect that you feel certain will close, it's frustrating when the prospect just disappears on you. It's tempting to go off the rails at that point, but follow up mistakes can cost you the sale. Here’s a list of nine deadly follow up mistakes to avoid after a pitch.

Topics: Inbound Marketing Sales Wrap-up