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The Center for Sales Strategy Blog

LeadG2

LeadG2

Sell Faster. Sell Smarter. Grow your business with inbound marketing and sales enablement.

Recent Posts by LeadG2:

An Inbound Marketing Don’t: Paralysis by Analysis

An Inbound Marketing Don’t Paralysis by Analysis My competitive nature to be the best, along with a perfectionist, Type A personality that many marketers and sellers have – oftentimes lead me down the path of over-thinking and over-working every little detail. This meant every email had to be crafted flawlessly, and presentations would sometimes come home with me to be worked on and perfected for the following day’s meeting. I sometimes obsessed over the right words to use with a client and avoided mistakes like the plague.

Topics: digital marketing Inbound Marketing

Inbound Marketing Strategy: Three Easy Ways to Optimize Your Blog with Keywords

Inbound Marketing StrategyThe primary focus of your inbound marketing strategy should be to get your business found by new visitors, and then convert them into qualified sales-ready leads. One of the primary places to do this is on a company blog. There are many other additional benefits such as developing thought leadership and providing value to current clients, but at the end of the day it’s lead generation that makes inbound marketing such an irresistible and powerful tool.  

Topics: Lead Generation SEO Inbound Marketing

Help Me Santa! 10 Things I Want to Improve My Sales Performance!

10 Things Every Salesperson Wishes Santa Would Bring
Topics: Needs Analysis sales performance Inbound Marketing Sales

Attack of the Zombies—Cyber Monday

inbound marketingI woke up this morning, dreading the 525,600 Cyber Monday emails I would have to sift through to get down to real business today. It was worse than just Cyber Monday email—since I was out of town for Thanksgiving, I hadn't touched a computer since Wednesday afternoon... which meant I also had all the pre-Thanksgiving, early bird and Black Friday notices filling up my inbox.

Topics: email content marketing Lead Nurturing Digital Inbound Marketing

Three Big Social Media Stories and How They Affect Your Content Marketing

inbound marketingThis was a big week for social media changes. Here are three stories we think you need to be aware of... and why you should care!

Topics: Social Media content strategy Digital Inbound Marketing

Happy Halloween! 3 Halloween Treats for YOU!

sales strategyHappy Halloween! We hope you are having a spook-tacular day! Since we can't visit all your offices for Tricks and Treats, we thought we'd share a few Halloween-themed blog posts we love.

Topics: sales strategy Inbound Marketing Sales

Reputation management is not "completely wrong"

All day long, my friends have posted Facebook status updates like this, "Go to Google. Click on Images. Type 'completely wrong' and see what images appear." What shows up is a collection of photos of Mitt Romney.*

completely wrong
Topics: Social Media content marketing Digital reputation management Inbound Marketing

Reason #1 You Need to Jump on the Inbound Marketing Bandwagon

inbound marketing

Topics: content marketing content strategy thought leadership Inbound Marketing

We've Been Busy! Did You Hear About Our New...

sales successWe've been busy with summer vacations, back to school shopping, moving kids into dorms and posting adorable first day of school pictures of the munchkins on Facebook. We bet you've been busy too! That's why we wanted to send out a quick post to make sure you didn't miss some of this great content from The Center for Sales Strategy during this hectic time of year:

Topics: sales strategy Inbound Marketing Sales

10 Tips for Creating Killer Content for Your Blog

content creationWhether you’re just getting started, or you’ve been involved with your organization’s lead generation efforts for years, at some point, you’ll hit the wall when it comes to content creation. It can be daunting to come up with something new to say every day. The next time you need something to write about, try one of these tips.

Topics: content marketing Lead Generation Inbound Marketing