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The Center for Sales Strategy Blog

Weekly Roundup: Sales Trends COVID-19 Has Accelerated, Adaptability in a Remote Sales World + More

Sales Trends COVID-19 Has Accelerated

- MOTIVATION -

"Always do your best. What you plant now, you will harvest later."

-Og Mandino

- AROUND THE WEB -

<< If you only read one thing >>

5 Sales Trends COVID-19 Has Accelerated: And Why they're Here to Stay–Sales Hacker

When COVID-19 first hit the United States in March, many sales organizations thought the adjustments they had to make would be temporary. But as the crisis continues, it’s becoming increasingly clear that many of the changes brought on by the pandemic will be permanent.

Here are five significant sales trends that are here to stay and are only being accelerated in their adoption due to the current environment. >>>READ MORE

Topics: Wrap-up

6 Ways Inbound Lead Generation Provides ROI + 6 Key Metrics to Track

6 Ways Inbound Lead Generation Provides ROI

There’s no doubt — lead generation that is clear-cut, clean, and specific is ideal. When we picture lead generation working at peak performance, most of us envision the salesperson being handed a lead that is pre-qualified and only a small step from closing. Smooth and easy!

But don’t fool yourself into thinking that every lead generated by inbound marketing will be so straightforward. That’s not reality, and if you allow tunnel vision to influence your ability to measure your inbound marketing ROI, you'll miss out on a lot of critical information.

Topics: Lead Generation Inbound Marketing

Coaching Salespeople Who Struggle to Work From Home

Coaching Salespeople Who Struggle to Work From Home

Are you coaching a salesperson who is struggling to stay focused and deliver results while working from home?

You’re not alone! Several studies provide evidence of increased productivity while working remotely, but earlier this year Forbes also reported more than 75% of employees admit their productivity has plummeted due to distractions related to working from home and the pandemic.

If your salesperson has low discipline and struggles with organization, don’t lose hope — there are several strategies you can use to regain their focus.

Topics: sales performance Remote Team

How to Improve Virtual Selling

How to Improve Virtual Selling

It's been nearly six months since the first social distancing orders were issued—six months of working from home, Zoom meetings, and not wearing work clothes. Back in early April, most of us didn't think that this new normal would last more than a few weeks.

Well, we were wrong.

Working remotely, Zoom meetings, casual every day, is here to stay for a while and maybe forever. We must ensure that we’re not only enhancing our techniques for virtual selling but also becoming as personable on a Zoom call as we are face-to-face. If you’re not comfortable with virtual selling, you’re going to have serious problems moving forward and succeeding in this brave new world.

Topics: Remote Team virtual selling

Weekly Roundup: What Helps Top Companies Grow, Out of Date Sales Tactics + More

What Helps Top Companies Grow, Out of Date Sales Tactics

- MOTIVATION -

"Make a customer; not a sale."

-Katherine Barchetti

- AROUND THE WEB -

<< If you only read one thing >>

Fueling Sales: What Helps Top Companies Grow–SalesPOP!

For anyone who wants to achieve greatness, looking at how the experts do it is a sure way to achieve success. For example, if you wanted to become a successful investor, you'd want to chat with Warren Buffett.

The same concept applies to companies who want to achieve success. Look at those businesses with high growth trajectories. Take a forward-looking view at the mindset of sales leaders and how they use the resources available to them. When it comes to sales, you should be asking, “How are these companies handling their sales? What are they doing right, and how can we emulate them?” >>>READ MORE

Topics: Wrap-up

What Kind of Sales Dog Are You?

What Kind of Sales Dog Are You

Moving into 100% commissioned sales in my 30’s was one of those “what doesn’t kill you will make you stronger” moments in my life. Truth be told, it wasn’t a moment; it was a journey. I remember trying to learn all I could from the veteran salespeople on my team. But, when I read the book Sales Dogs I began to understand that the answer was not to be found in trying to copy the talents of other salespeople, but to learn how to leverage my own unique mix of talents.

There are core sales talents that people need to be successful in sales. Yet even the most talented salespeople will have a unique mix of those talents, and how they play out in practice is as different as one dog to the next.

Topics: Sales

3 Reasons Why Organizations are Not Using Sales Enablement

3 Reasons Why Organizations are Not Using Sales Enablement

More than 60% of organizations today are using sales enablement, meaning if you’re not on board, there’s a strong chance your competitors are. If you’re competing against organizations with sales enablement tools, you’re already at a disadvantage.

Despite the proven benefits, many sales departments haven’t deployed sales enablement resources. They expect to do business the same way it’s always been done. The results are a slowed sales process and repeatedly missing quota. What’s holding them back from implementing a sales enablement strategy?

Topics: sales enablement IMPACT

5 Sales Podcasts That Motivate Sales Teams

5 Sales Podcasts That Motivate Sales Teams

A recent CSO Insights report states that “sales reps are often drowning in content. Yet it’s often not the right content, nor is it easily accessible.” Getting busy reps to open and read material that will help motivate them through the sales process is challenging.

Podcasts, also known as “learning on the go,” allows listeners to consume powerful stories that motivate and educate. Although routines have changed significantly, innovative sales leaders are using podcasts to reach their sales reps on another level to improve sales performance.

Topics: sales performance

3 Tips to Supercharge Appointment Setting

3 Tips to Supercharge Appointment Setting

In the recent CSS Media Sales Report, we discovered:

  • Sales managers are expecting sellers to set twice as many appointments this year
  • The majority of salespeople say it is harder to get an initial appointment with a new business prospect than in years past

It appears these two concepts are on divergent paths, that’s probably why the issues related with setting appointments have existed for such a long time. Here are some tips to help solve this longstanding problem.

Topics: media sales report

Weekly Roundup: Virtual Selling, Inbound Sales, New Zoom Features + More

Virtual Selling, Inbound Sales, New Zoom Features

- MOTIVATION -

"We have a normal. As you move outside your comfort zone, what was once the unknown and frightening becomes your new normal."

-Robin Sharma

- AROUND THE WEB -

<< If you only read one thing >>

Virtual Selling is Here to Stay–Sales Gravy

Unless you’re floating in a sea of delusion hoping for the winds of change to blow you to safety, you’ve at least started blending virtual selling into your current sales strategies.

Some of you might still be holding on to the idea of things “returning back to normal” as a justification for not converting to virtual selling techniques. >>>READ MORE

Topics: Wrap-up