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The Center for Sales Strategy Blog

Weekly Roundup: Prospecting Strategies for Salespeople + More

prospecting strategies for salespeople

- WHAT'S MOTIVATING US THIS WEEK -

"Someone is sitting in the shade today because someone planted a tree a long time ago."

-WARREN BUFFETT

 

- WHAT WE'VE BEEN READING THIS WEEK -

<< If you only read one thing >>

Is Cold Calling Dead? 17 New Prospecting Strategies Salespeople Should Use — Hubspot

Is cold calling dead? Let's be honest. That answer is "No." Cold calling used to be one of the best -- and only -- prospecting strategies salespeople could use. But in the past 40 years, a variety of more effective alternatives have emerged.

Topics: motivation inbound marketing Sales Wrap-up

A Weekly Sales Planning System that Really Works

weekly sales planning systemThe following blog post was first published in 2015 by the late Steve Marx, founder of The Center for Sales Strategy, and has been one of the most popular posts in the blog’s history. Even though the text is updated, the message has never been more relevant. To learn more about Steve Marx, click here.

Most of us don’t head to the supermarket without a list in hand, and without knowing exactly what we intend to come home with. I needn’t explain why.

Likewise, most of us wouldn’t start driving to an unfamiliar destination without first finding it on our GPS and clicking for directions. Doing so gets us to our goal with the least hassle and the most efficiency.

Topics: sales strategy

The Secret to Sales Success (It's Not Enough to Hire Talented People)

building relationships for sales successAbout a year ago I conducted a sales talent assessment for an up-and-coming college graduate who had very little sales experience but was loaded with both raw talent and a passion for sales. We’ll call her Ashley. The hiring manager, let’s go with Brenda, was thrilled to be able to get someone with such potential “on the cheap,” so she made her an offer right away, which Ashley quickly accepted. 

Topics: Management sales management sales training coaching onboarding

Three Things You Can Do Right Now To Improve Your LinkedIn Profile

improve your linkedin profileIf you’ve wanted to update your LinkedIn profile, but each time you start, it feels like an overwhelming task, remember that the best profiles on LinkedIn were not written in one session, but layered in over time.

Your LinkedIn profile is one of the first signs of your professional brand that a prospect or potential business partner will find online.

Here are three things that you can do quickly, that will have an impact on the message that you’re sending out on your profile. 

Topics: Social Media LinkedIn salespeople personal brand

All The Good Accounts Are Taken — 6 Things That Bust This Myth!

finding quality leadsAs VP/Sr. Consultant at The Center for Sales Strategy, I’ve worked with many customers over the past fourteen years. I would be a wealthier man if I had a dollar for every time I heard this line from sellers:

“All the good accounts are taken.” 

Topics: key account growth sales strategy salespeople prospecting account list management

Weekly Roundup: Tactical Guide on Setting the Right Goals for Sales Reps + More

setting sales goalsWe hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

Topics: lead generation inbound marketing Sales Wrap-up sales playbook

5 Movies that Teach Us about Talent Development

sales strategy lessons from moviesToday, we are taking our sales strategy lessons from the pages of pop culture, and we're talking movies. Grab your popcorn and find a comfy seat, because we’re heading to the movies!

Topics: Management sales performance sales management Talent Sales sales training coaching

Object This! Ways to Overcome 5 Common Sales Objections

overcoming sales objectionsEven when you are intentional about removing surprises and skilled at talking about price, you may still encounter objections during the sales process. Listening for objections along the way and handling each one as it comes up helps you avoid trying to address all the objections while you are presenting your proposal.

Topics: Proposal Needs Analysis salespeople sales process sales training prospecting

10 Gifs That Anyone In Sales Will Appreciate

sales motivation gifsSales can be fun. Sales can be stressful. Sales can be rewarding. Sales can be life-changing. Here are some gifs to bring a little humor into your week and get you on track to improve your sales performance (we hope you are as pumped as #5) and help your clients crush their goals with your solutions (see #7). And then, we hope you end up like #10. 

Topics: motivation sales management salespeople

In A New Business Slump? Try Getting the Rats Out of Your Head!

new business sales slumpI was recently working with a group of sales managers on helping their sales teams develop more high-potential accounts. After listening to some of the challenges they feel their salespeople are faced with day-to-day, I added, "They need to get the rats out of their head!" One sales manager looked at me inquisitively and questioned, "The rats out their head?" So let me explain...

In our fast-paced sales environment, it's easy to let distractions get in the way. These distractions can sometimes hurt our sales performance and almost always get in the way of developing high-potential accounts. Then it's a domino effect... so many issues feel as if they need to be addressed immediately and almost always end up taking the place of the productive new business development activities that you know will help you improve performance. It gnaws at you and feels as if you can't get away from it - like rats, invading your space and eating up your time.

I have felt this way myself many times. A single working mom with three kids with an active career built on helping others improve sales performance is a constant juggle, and sometimes, I too let rats get in my head. Here's how I quickly re-group and get back on track:

Topics: business development new business development sales performance sales management salespeople sales training