It's Friday! Hope you've had a great week. Today we're sharing what we've been reading online this week! Here are our "best" from around the web.
As human beings, we are born with an innate affinity for stories. So it should come as no surprise that the best sales reps are often brilliant at telling them. This article offers five steps to make your storytelling more powerful.
LeadG2, on July 1, 2016
We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.
A marketing funnel is the process that leads a prospective customer through several stages on their way toward purchasing your product. In order to craft a funnel that will be effective in getting prospects to convert to customers, you've got to be strategic. This article explains how.
LeadG2, on June 24, 2016
We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.
An Aberdeen Group study found that businesses with highly aligned sales and marketing teams earned an average of 32% year-over-year growth, while those who reported less alignment saw a 7% decrease in revenue. Content can be used to get sales and marketing teams working together toward common goals. This article explains how.
LeadG2, on June 17, 2016
We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.
The ever-evolving B2B selling space and increasingly complex sales process present new challenges for B2B sales teams. In order to remain competitive and hit revenue goals, it is critical that sales reps understand the shifting landscape, why these changes are happening, and how to sell to the modern B2B buyer. Here are five factors that influence B2B buyer behavior and steps you can take to more effectively sell to the 21st-century B2B buyer and drive bottom-line results.
LeadG2, on June 10, 2016
We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.
When you work in a people-focused profession like sales, you’re bound to encounter conflict once in awhile. Trying to persuade people to part with their money, make a strategic decision for their company, or generally shake things up, dredges up a whole mess of emotion. There’s fear that a bad investment might incur company losses or hurt an employee’s personal reputation. Maybe there’s suspicion that you’re selling snake oil or aren’t being 100% truthful. There might even be anger if your prospect’s expectations aren’t being met fast enough. If you feel a conversation taking a negative turn, here are 7 ways to reframe and keep it positive.
LeadG2, on June 3, 2016
Happy Friday! Today we're sharing what we've been reading online this week! Here are our "best" from around the web.
‘Tis the season for spring cleaning! While that probably makes you think about your overflowing inbox on your desk (or your email), another area that can benefit from a bit of tidying up is your CRM platform. Why not use spring cleaning as your excuse to spend time in your CRM and ensure that everything is in tip-top shape so you can stay organized and efficient? These tips should help.
LeadG2, on May 27, 2016
We've come to the end of the week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.
Content can be leveraged to not just create the potential for deals, but to actually help the sales team close deals. Here are five challenges that keep deals from closing that your content can fix.
LeadG2, on May 20, 2016
We've come to the end of the week, so it's Friday and time for us to share what we've been reading online this week! Here are our "best" from around the web.
Your skills aren't enough to help you perform at your best. There's another element critical to high performance: how you use your strengths. Strengths are often assumed to define what a person is good at. This is only part of the truth. Strengths are also what energize you: It's work that lights you up when you get to do it. This article explains how strengths propel people to high performance, and how to harness that energy for yourself and for your team.
We've come to another Friday, and it's time for us to share what we've been reading online this week. Here are our "best" from around the web.
An effective content marketing strategy starts with the buyer's journey. What does that journey look like for your prospects? This post considers four ways to model the buyer's journey, to help you better understand your own.
LeadG2, on May 6, 2016
Here we are at the end of another week! It's Friday, and it's time for us to share what we've been reading online this week. Here are our "best" from around the web.
Getting a response from prospects is hard enough. If you add an annoying email habit to the mix, your chances of a reply are almost nil. So open your “Sent” folder, and make sure you’re not guilty of any of these eight email sins.
