Kurt Sima, on October 19, 2016
Nonprofit Development Officers are busy people who are often pulled in many different directions. How they spend their time is very important and is linked to the decisions they make.
Making a not-so-good decision leads to wasting time. Making great decisions leads to revenue development and a great ROI on task-to-time spent on a project.
LeadG2, on October 14, 2016
We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.
Relentless focus on people, on developing everyone in the organization, leads to an organizational culture designed for adaptive change. This article explains.
Stephanie Downs, on October 12, 2016
In working with companies large and small and in cities large and small, the number one thing I hear most often from managers is how hard it is to recruit. There is no doubt that it can be challenging, especially if there isn’t a clear strategy in place to tackle it. Most managers don’t make recruiting a priority until when? Yep, you guessed it: when there is an open position. That is exactly the wrong time to do it (or to start doing it).
Alina McComas, on October 11, 2016
Campaign recaps are the norm when it comes to digital marketing. In an integrated marketing campaign, those results are usually separated out even though we design the campaign to work together. All too often, the digital portion of a campaign recap is simply a beautified spreadsheet or PowerPoint that includes creative images and a handful of metrics like impressions delivered, clicks, click-through rates, and sometimes view-throughs. These types of reports do very little to show how the campaign is actually achieving the goals of the client—and when that is the case, they can result in a cancellation or non-renewal.
The goal of a campaign recap is to sell the results back to your client so that you can retain and grow that piece of business. You want to make it clear that you are driving results—making the connection between the numbers and the emotions of your client. So how do we move beyond the simple delivery of numbers, to effectively sell the results of our integrated campaigns?
Here are three easy steps to get you there:
Beth Sunshine, on October 10, 2016
Our research shows that the very best salespeople out there are highly competitive, focused, passionate, and good at solving problems. So it would make sense that these same people would be excited about the opportunity to experience a virtual version of what it’s like to work for a company while scoring badges, earning points, and competing to win. It also stands to reason that highly competitive organizations would want to set themselves apart from the competition by turning to unique forms of recruitment to attract the most high-potential hires.
LeadG2, on October 7, 2016
We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.
If you're currently evaluating whether to commit to using a CRM, look for these seven warning signs that may indicate you need one.
Greg Giersch, on October 3, 2016
The traditional ABCs of selling were "always be closing." Coffee was only for closers, and closing was a single, major event. The concept of "always be closing" is valid in that it’s important to always be moving the sale forward.
Before Google, LinkedIn, or social selling, Steve Marx, founder of The Center for Sales Strategy, taught that closing is a series of small yeses leading to the ultimate yes that confirms the sale.
LeadG2, on September 30, 2016
We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.
A sense of purpose brings happiness in your work, and a well-written to-do list can help impart it. A big part of seeing your job as a calling is recognizing the significant contributions you make over the days, weeks, and months that make up your career. So your to-do list should ideally make that easier to see, not harder. Here's how to create a better to-do list.
Beth Sunshine, on September 28, 2016
After spending over a decade helping sales organizations select highly talented employees and coaching those salespeople and sales managers to turn talent into performance, I have discovered what I believe are two undisputable truths:
The latest numbers from Gallup tell us that 70% of our employees are disengaged in their jobs and a recent study by SAP and Oxford Economics revealed that one in five of our top performers are likely to leave their jobs in the next six months!
This means it’s not enough to hire highly talented people into your organization and it’s not even enough to put them in the right positions so they can effectively use their talents (although both of these things are critical!).
Once hired, these talented people need much more from their manager in order to consistently feel engaged and fully realize their potential.
So what can you do to increase employee retention and maximize the performance of your people?
Guest Contributor, on September 26, 2016
Today we have a guest post by Mikita Mikado. Mikita is the Co-Founder & CEO of PandaDoc, a platform helping sales teams create, deliver, and track intelligent sales content to close deals faster. To learn more about simplifying your sales documents, connect with Mikita and the PandaDoc team on Twitter, and LinkedIn.
