"Things were so much simpler before Apple," says my 11 year old daughter after a recent panic attack over the thought of losing her Instagram followers and pictures. Her iPod Touch was a lemon and luckily under warranty, but the time between her device crashing and her logging back into her Instagram app was pure torture… for both of us!
The Center for Sales Strategy, on June 28, 2013
Inbound marketing is your ticket to not only being part of the dialogue but having the ability to start conversations with your top prospects and your best clients. This is done by publishing online content through your website and blog, and providing ways for visitors to qualify themselves. Creating content and generating leads are at the core of a successful inbound marketing program and we help businesses every day develop and execute successful inbound strategies. However, you too can start implementing a plan that will help you get found online, fill your lead funnel, and find new customers.
The Center for Sales Strategy, on June 21, 2013
As social media becomes a more significant component in a company’s marketing strategy, keeping up-to-date on the changes happening in some of the more popular sites also grows in importance. Whether you own a business, sell digital media, or manage digital salespeople, it is important to know what is happening in the world of social media.
Dani Buckley, on May 24, 2013
My competitive nature to be the best, along with a perfectionist, Type A personality that many marketers and sellers have – oftentimes lead me down the path of over-thinking and over-working every little detail. This meant every email had to be crafted flawlessly, and presentations would sometimes come home with me to be worked on and perfected for the following day’s meeting. I sometimes obsessed over the right words to use with a client and avoided mistakes like the plague.
Online video shows no signs of slowing down anytime soon, in fact YouTube gets more than one billion unique visitors each month who watch over four billion hours of video each month. With those kinds of numbers,
Brian Hasenbauer, on April 6, 2013
Mad Men Season 6 debuts this Sunday on AMC and over the past several seasons the show has done a great job of showing a society in change and how the advertising world has evolved to adjust to these shifts in society’s norms.
Kim Alexandre, on March 8, 2013
Brian Hasenbauer, on March 7, 2013
One of the greatest and most well known benefits of blogging (aka Content Marketing) is the Search Engine Optimization (SEO) effects that you gain by publishing blog posts and premium content on a regular basis.
However, if you are not utilizing certain best practices and guides for authoring effective content your efforts will not be optimized, and it will take longer and more effort to achieve your desired results.
Brian Hasenbauer, on February 28, 2013
Are you on Facebook, LinkedIn or Twitter? Do you post articles or links with your comments or insights to share with your friends, business network or colleagues? If so, did you know you are a “Content Curator?”
It’s true. The term “Content Curation” has recently gained popularity in blogging and content marketing communities, and there are several mainstream websites that are receiving millions of visits per month by visitors looking for a single place to get information that’s organized in an easy-to-use format on specific topics.
