The Center for Sales Strategy - Sales Strategy Blog

4 Ways Your Sales Team Should Be Using LinkedIn (But Probably Isn't) + More

by LeadG2, on August 26, 2016

We hope you've had a great week! It's Friday, and today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1. 4 Ways Your Sales Team Should Be Using LinkedIn (But Probably Isn't) — HubSpot

Most salespeople use LinkedIn to connect, but that’s only the tip of the iceberg. The platform is also a relationship-builder, brand advocate, research tool, publishing platform, and marketing asset. If you don’t know how to utilize the power of LinkedIn in all of these areas, this post will help.

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Topics: Inbound Marketing Sales Wrap-up

9 Ways You're Losing Your Prospects' Trust (and the Deal) + More

by LeadG2, on August 19, 2016

We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1. 9 Ways You're Losing Your Prospects' Trust (and the Deal) — HubSpot

Sales and trust. Not exactly two words today’s buyers think of as synonymous. According to HubSpot Research, only 3% of people consider salespeople trustworthy. Here are 9 ways to build trust with your prospect.

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Topics: Inbound Marketing Sales Wrap-up

7 Ways to Build Credibility When You're a New Leader + More

by LeadG2, on August 12, 2016

We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1. 7 Ways to Build Credibility When You're a New Leader — HubSpot

What creates trust, engagement, and confidence within the workplace? This article looks at seven ways new leaders can get off to a solid start, and how they can build essential credibility from the beginning.

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Topics: Inbound Marketing Sales Wrap-up

5 Signs Your Customer Is Ready for an Upsell + More

by LeadG2, on August 5, 2016

We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1. 5 Signs Your Customer Is Ready for an Upsell — HubSpot

The upsell might be the most underrated play in sales. Once you’ve built up a customer base, you can start farming — that is, mining your existing customers for opportunities to upsell or cross-sell. This article offers five signs to look for to know when you should go for the upsell.

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Topics: Inbound Marketing Sales Wrap-up

Dramatically Improve Your Listening Skills in 5 Simple Steps + More

by LeadG2, on July 29, 2016

We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1. Dramatically Improve Your Listening Skills in 5 Simple Steps — Inc.

Every successful salesperson knows how important listening is. But how can you improve your listening skills? The same way you get better at anything! First, acknowledge the problem. And then use these techniques to train yourself to become a better listener.

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Topics: Inbound Marketing Sales Wrap-up

13 Intriguing Email Subject Lines That Prospects Won't Be Able to Resist Opening + More

by LeadG2, on July 22, 2016

We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1. 13 Intriguing Email Subject Lines That Prospects Won't Be Able to Resist Opening — HubSpot

The goal of the subject line is to get someone to check out the rest of your email. So you’ll want to intrigue and generate interest without saying too much. This post shows you how to use principles of human psychology to craft subject lines that will get your emails opened.

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Topics: Inbound Marketing Sales Wrap-up

The Top 5 Sales Enablement Mistakes To Avoid + More

by LeadG2, on July 15, 2016

We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1. The Top 5 Sales Enablement Mistakes To Avoid — Salesforce

As you adopt and use sales enablement tools, keep in mind that there can be a few pitfalls along the way that slow your progress and not result in the success you are counting on. Make sure to avoid these five common mistakes and misconceptions.

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Topics: Inbound Marketing Sales Wrap-up

Storytelling in Sales: 5 Steps to Create a Netflix-Worthy Narrative + More

by LeadG2, on July 8, 2016

It's Friday! Hope you've had a great week. Today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1. Storytelling in Sales: 5 Steps to Create a Netflix-Worthy Narrative — HubSpot

As human beings, we are born with an innate affinity for stories. So it should come as no surprise that the best sales reps are often brilliant at telling them. This article offers five steps to make your storytelling more powerful.

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Topics: Inbound Marketing Sales Wrap-up

How to Find and Fix Issues in Your Marketing Funnel + More

by LeadG2, on July 1, 2016

We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1. How to Find and Fix Issues in Your Marketing Funnel — Convince and Convert

A marketing funnel is the process that leads a prospective customer through several stages on their way toward purchasing your product. In order to craft a funnel that will be effective in getting prospects to convert to customers, you've got to be strategic. This article explains how.

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Topics: Inbound Marketing Sales Wrap-up

3 Ways Content Can Build a Bridge Between Marketing and Sales + More

by LeadG2, on June 24, 2016

We hope you've had a great week! It's Friday, so today we're sharing what we've been reading online this week! Here are our "best" from around the web.

1. 3 Ways Content Can Build a Bridge Between Marketing and Sales — Content Marketing Institute

An Aberdeen Group study found that businesses with highly aligned sales and marketing teams earned an average of 32% year-over-year growth, while those who reported less alignment saw a 7% decrease in revenue. Content can be used to get sales and marketing teams working together toward common goals. This article explains how.

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Topics: Inbound Marketing Sales Wrap-up

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The Center for Sales Strategy Blog

4 Ways Your Sales Team Should Be Using LinkedIn (But Probably Isn't) + More

1. 4 Ways Your Sales Team Should Be Using LinkedIn (But Probably Isn't) — HubSpot

9 Ways You're Losing Your Prospects' Trust (and the Deal) + More

1. 9 Ways You're Losing Your Prospects' Trust (and the Deal) — HubSpot

7 Ways to Build Credibility When You're a New Leader + More

1. 7 Ways to Build Credibility When You're a New Leader — HubSpot

5 Signs Your Customer Is Ready for an Upsell + More

1. 5 Signs Your Customer Is Ready for an Upsell — HubSpot

Dramatically Improve Your Listening Skills in 5 Simple Steps + More

1. Dramatically Improve Your Listening Skills in 5 Simple Steps — Inc.

13 Intriguing Email Subject Lines That Prospects Won't Be Able to Resist Opening + More

1. 13 Intriguing Email Subject Lines That Prospects Won't Be Able to Resist Opening — HubSpot

The Top 5 Sales Enablement Mistakes To Avoid + More

1. The Top 5 Sales Enablement Mistakes To Avoid — Salesforce

Storytelling in Sales: 5 Steps to Create a Netflix-Worthy Narrative + More

1. Storytelling in Sales: 5 Steps to Create a Netflix-Worthy Narrative — HubSpot

How to Find and Fix Issues in Your Marketing Funnel + More

1. How to Find and Fix Issues in Your Marketing Funnel — Convince and Convert

3 Ways Content Can Build a Bridge Between Marketing and Sales + More

1. 3 Ways Content Can Build a Bridge Between Marketing and Sales — Content Marketing Institute

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