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The Center for Sales Strategy Blog

Leaders: Are You Hearing Problems? Are You Seeing Problems?

Great leaders don’t spend all their time-solving problems, but they’re smart about how to find problems and how to fix them. I see the best managers position themselves to hear problems and to see problems.

Hearing Problems

leaders-hearing-problems

Hearing problems means being open to the problems your people bring you. If your people aren’t bringing you problems, that’s your meta- problem, or should I say your mega-problem! There are two explanations, and they’re both ugly: They think you cant help or you dont care. The can’t help scenario isn’t easily remedied, but the don’t care explanation is fixable. 

Topics: Leadership

The Best Tools for Growing a Smart Business

freelance-writers-help-with-contentThis was another great week in terms of content. We found a lot to love.

Here are the five articles that piqued our interest:

1. The Best Tech Tools for Growing a Smart Business in 2015 {Inc.}

There are some great tips here. Note: item #4 is only available for Google Calendar as of right now, but you can go to their website and enter your email address, and they'll let you know when an Outlook calendar version becomes available. We love #5 (of course!), and if you're interested in one of HubSpot's free tools, check out Marketing Grader.

2. This NYC Startup Just Raised Another $3M in Record Time {Alley Watch}

PuzzleSocial is a daily digital celebrity crossword. It's clearly something consumers enjoy. How can you use the celebrity crossword concept in your campaigns?

3. Quotes For Entrepreneurs {IMG}

Topics: Wrap-up

Is the Road Too Narrow or Are You Too Fat? Leadership from Twitter

road-too-narrowArjun Basu writes (very) short stories on Twitter. He calls them “Twisters.” You should follow him at @arjunbasu. Here’s one: 

The road narrowed. I said, Im too fat for this road. My wife laughed, but I was serious. I was not happy with my weight. Or the road itself. 

The road keeps changing, doesn’t it? In business, it seems as if at least half our roads are under construction or subject to detours—all at the same time. Has your road to success narrowed? Or are you just too fat to fit? Those are entirely different questions. Or should I say, those are entirely different ways of defining the problem or even of looking at the world. If you see the road as the problem, you let yourself off the hook—but you also condemn yourself to whatever the road has in store for travelers who are too fat for the new road. If you see yourself as the problem, even grudgingly (because you don’t have to love that new road to recognize it, acknowledge it, and deal with it), then success opens up for you.

Leadership Lessons from This Quote

Topics: Leadership

5 Words That Drive Revenue

words-that-drive-revenueAs a B2B sales consultant, I’m always looking for simple ways to help my customers get their heads around driving revenue. Here are five words I’ve been talking about a great deal lately:

  1. Talent
  2. Structure
  3. Concentration
  4. Activity
  5. Integration

Here are some simple tips tied to each word that will help sales organizations improve revenue in the upcoming year. Feel free to add this list to your sales consultant resources:

Topics: Partner Marketing

The Proven 7-Step Process to Recruiting Top Salespeople

best-way-to-recruit-salespeopleWhen it comes to recruiting superstars, some people just seem to have the magic touch! I have the pleasure of working with quite a few sales managers who have this gift, but one, in particular, stands out of the crowd. She rarely misses!

Topics: hiring salespeople

How to Protect Yourself From a Not-So-Great Valid Business Reason

How_to_Protect_Yourself_From_an_Idea_That’s_Just_Not_That_GoodThe other day, I was writing what seemed like a pretty smart piece for The Marketing Mind blog. That’s the site where we capture a wide variety of consumer and industry trends.

Our goal is to convert topical issues into valid business reasons to help sellers get appointments, and needs analysis questions that lead to meaningful challenges they can help their clients solve.

Topics: valid business reason sales process

How to Keep from Being a Buzzkill Boss

freelance-writers-help-with-contentThis was another great week in terms of content. We found a lot to love.

Here are the five articles that piqued our interest:

1. The Buzzkill Boss {strategy+business}

How can you avoid being a buzzkill boss? It's easy -- have a more rewarding home life. According to a study, when leaders feel a work-life imbalance, they're more likely to feel exhausted and cynical on the job.

2. Mozart on Creativity, and the Ideation Process {Brain Pickings}

Mozart writes about the creative process, flow, and how his music sounds uniquely his the same way his nose is hooked in its own way.

3. What Coke Can Teach McDonald's About Love {IMG}

Topics: Wrap-up

12 Essential (and Mostly Free!) Digital Resources for Salespeople

The ever-evolving world of digital media can be challenging to stay up-to-date with all of the changes, but if you are selling digital media and want to do it effectively, it is a challenge you must take! 

So where you do you start? There is so much information available and it can feel overwhelming. I would recommend that you find a handful of different resources that you turn to on a regular basis. I like to think about resources in categories – those that help keep me up to date on what is coming and what is changing in digital media, tools to gain insight about a company’s website and those that help me stay current on consumer trends.

Below are 12 of my favorite digital resources:

Websites:

websites

Topics: Digital

Sometimes Leaders Must Provoke a Crisis

leadershipI’m reading a book called “The Leadership Wisdom of Solomon,” by Pat Williams, Senior VP of the NBA Orlando Magic.

Topics: Leadership

Leadership Lessons from George Washington

leadership-lessons-from-george-washingtonThere's so much content on the internet that we can't even begin to consume it all. That's why we started curating some of the best pieces of writing we find each week.

Here are the five articles that piqued our interest:

1. Lessons in Leadership: How George Washington Abandoned His Ambitions and Won Big {Inc.}

What stood out is the challenge for leaders not to just rely on passion and drive because that alone can cause you to miss opportunities or drive you crazy while you blindly pursue a path you have in mind. The encouragement here is to blend that drive and passion with a surrender to what you see going on around you.  In other words, keep focused on your end game and vision and don’t easily give up, but watch for clues that tell you you might need to shift course or take a different route to get to your ultimate goal.

2. Cause Marketing Lessons from Mercedes {Karen Post}

This is a great story about how Mercedes made a lasting impression on the author by not only providing a luxury experience in the showroom but by partnering with a nonprofit that employs people on the Autism spectrum.

3. What do Kate Spade and J.R.R. Tolkein Have in Common? {strategy+business}

Topics: Wrap-up