When you come up with a proposal for a client or prospect, where do you believe the “value added” is? Do you think it’s in the price-per-product cost? Do you think it is found in free services that come with the proposal? Or, do you believe most of the value added lies in your ability to uncover the prospect’s critical needs, and the bright ideas you’ve brought to the table to solve those specific needs?
Additionally, might some of that value be in the assistance you’ll provide to implement that solution without a hitch? Or, could it be that you are knowledgeable about their industry, and have spotted trends for them in the past? Could it be the expertise you drew upon to come up with a creative and specific solution to their most pressing need?
One of the greatest and most well known benefits of blogging (aka Content Marketing) is the Search Engine Optimization (SEO) effects that you gain by publishing blog posts and premium content on a regular basis. 
Some people desire complete collaboration and group decisions and they seek lots of guidance in their daily work to make sure they are on-track. 
Many times when salespeople fail to make a sale on a 
Here's a provocative thought; you may be getting objections just as often by asking for too little as you do by asking for too much!
Are you on Facebook, LinkedIn or Twitter? Do you post articles or links with your comments or insights to share with your friends, business network or colleagues? If so, did you know you are a “Content Curator?”
Building an effective marketing strategy has always been important and sometimes daunting task for businesses and it isn't getting any easier! If you've spent any time reading this blog, you know that developing integrated campaigns is key and new studies show how vital mobile has become to these solutions. As a business owner/CMO/part of a marketing department; having a good understanding of this can be vital to your upcoming marketing successes.
His coworkers like him, his clients love him, and you can always count on him to come through for you. He’s like the Dr. Phil of the office – ready to listen, give advice, and help near-strangers through tough times!
Take a moment and think of times you were up-sold in the past. It happens so frequently, that you don’t even realize it. I wanted to order flowers on a website, another screen popped up and I ordered chocolates and I received free shipping… I went to the auto repair shop specifically for an oil change and added two additional repairs that my service clerk recommended… As a sales strategy, is this a bad thing or a good thing?
If you play a hand in your company's marketing efforts or sell traditional media, there's a study worth paying attention to for two reasons:
