Greg Giersch, on July 8, 2015
Defining what position your own professional brand should take is hard work. Which is why most salespeople and development officers are still talking mostly about their company, their products, and their causes on their LinkedIn profile.
It’s important to be proud of your company. If you are, you might even say you’re blessed, or damn lucky, depending on your point of view. But when someone is deciding whether or not they want to take time to meet with you, it’s about you.
The Center for Sales Strategy, on July 8, 2013
Some say that salespeople are a dime a dozen. Basically, they have very little value. On the contrary! In b2b sales, great salespeople can literally be worth millions of dollars to their clients’ business.
Kurt Sima, on March 28, 2013
The best B2B salespeople use a sales strategy that includes personal positioning. Here’s how you can get into this game and attract new business prospects:
Alina McComas, on February 16, 2012
Have you ever found yourself trying to explain the difference between Facebook, Twitter and LinkedIn? How about trying to articulate the draw of a FourSquare, Instagram or newer site like Pinterest? Better yet, how about the reasons why you would want to be actively engaged with multiple social media sites?
Kim Alexandre, on January 10, 2012
If you're still looking for a New Year's Resolution, go ahead and add engaging with Twitter to that list of possibilities. By the time you're done reading this, you'll see why it's worth your time as a seller.
John Henley, on January 3, 2012
If you are planning to vote in the Republican Presidential primary in the coming months, you are a potential prospect for Newt, Romney and all the gang. I got to thinking about how similar this is to what we go through as sales people when we try to get that first appointment with an ideal prospect. It takes a combination of getting attention and establishing credibility. If you can do those two things, you are generally going to stand out enough to get an appointment. If you only do one, you will not sell the prospect on the value of spending time with you.
Kimberly Peek, on November 4, 2011
Crazy. Brave. Passionate. Confident. These are the words I would use to describe Drew Manning, the personal trainer who embarked on a journey to go from fit to fat to fit again all in a year’s time. Drew spent the last six months gaining nearly 80 pounds, and on Monday, he will begin the process of taking it off. I just heard about Drew yesterday, so I’m a little behind. However, I’m fascinated by this story, and the social networking and professional branding takeaways.
Kurt Sima, on August 16, 2011
