Mad Men Season 6 debuts this Sunday on AMC and over the past several seasons the show has done a great job of showing a society in change and how the advertising world has evolved to adjust to these shifts in society’s norms.
by Brian Hasenbauer, on April 6, 2013
Mad Men Season 6 debuts this Sunday on AMC and over the past several seasons the show has done a great job of showing a society in change and how the advertising world has evolved to adjust to these shifts in society’s norms.
by Kim Alexandre, on December 31, 2012
This year marks the 20th anniversary of the first text message. Sent on December 3, 1992, the first text went from a PC to a mobile device over Vodafone's U.K. network and read, "Merry Christmas."
by Kim Peek, on November 18, 2012
This was a big week for social media changes. Here are three stories we think you need to be aware of... and why you should care!
by Mike Anderson, on October 28, 2012
Our grandson wanted desperately to go outside and play at the splash table. Of course, at one year old, he’s not allowed to do that without supervision.
by Kim Peek, on October 10, 2012
All day long, my friends have posted Facebook status updates like this, "Go to Google. Click on Images. Type 'completely wrong' and see what images appear." What shows up is a collection of photos of Mitt Romney.*
by John Henley, on July 18, 2012
If you sell media, buy media or run a business, you should read the The Face-to-Face Book, by Ed Keller and Brad Fay. Here are some highlights from the book.
by Alina McComas, on March 8, 2012
When you look at emerging trends in the digital space right now, location-based marketing is rarely missing from the conversation. The discussion surrounding the effectiveness of local advertising, the power of social media and the growth of mobile add color to the conversation.
by Matt Sunshine, on February 27, 2012
by Alina McComas, on February 16, 2012
Have you ever found yourself trying to explain the difference between Facebook, Twitter and LinkedIn? How about trying to articulate the draw of a FourSquare, Instagram or newer site like Pinterest? Better yet, how about the reasons why you would want to be actively engaged with multiple social media sites?
by Demrie Henry, on February 8, 2012
Can you imagine what would happen if you told your sales manager that you absolutely refuse to make cold calls? Thinking back to my days as a sales account executive, I know that my boss would have thought I was being insubordinate if I walked into his office and boldly made the proclamation, “I refuse to make cold calls ever again!” He is a great guy and an incredible sales manager, so I’m sure he would have given me a short window of opportunity to explain my proclamation and then an even shorter window to “prove” my new lead generation tactic successful.
Improve your sales performance. Sales managers can gain unique perpsectives on hiring and developing more effective sales teams. Salespeople can improve their approach to getting more appointments with target prospects, uncovering desired business results, and engaging clients in a collaborative process that leads to the sale.
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